Josue Fernando Reyes
AI Product Builder · Researcher & Designer · Building AppStride.
A bit about me...
I'm a researcher who builds. Eight years in UX at Meta, Accenture, The Home Depot, and inside federal consulting. Right now I'm building AppStride, an AI co-pilot for the job search that I researched, designed, and shipped solo.
Rivet Lab dissects viral TikToks. I built it in thirteen days.
Creators post fifty videos and one of them explodes. The usual explanation is luck. Rivet Lab scans the account, measures every video against that creator's own typical performance, and pulls the outliers apart at the frame level so the reason is visible and repeatable. It feeds the content strategy for AppStride, my other product, and I built it in thirteen days.
Explore Rivet Lab
Building a Job Application Platform
AppStride is an AI co-pilot for the job search, live and deployed. I did the research, the design, the brand, the frontend, the backend, and the pricing model. See how it came together.
Explore AppStride
more projects
Office of Management & Budget
Usability Testing
Development
Beyond Research: Rebuilding a Toolkit
How my user-centered rebuild of a complex government tool turned stakeholder skepticism into widespread enthusiasm and delivered a validated path to reducing citizen burden.
Meta
User Interviews
Concept Testing
Exploring Creator Convo Needs
How my two-phase research provided the foundational insights and concept validation needed to de-risk a major design sprint and shape new creator tools.
Computershare
Interviews
Customer Call Listening
Humanizing Third-Party Callers
How my research gave a voice to an underserved user group, using powerful personas and storytelling to drive the prioritization and redesign of a critical service.
Clorox
Card Sorting
Tree Testing
Redesigning Product Filters
How my research into consumer mental models drove the redesign of the Clorox.com product filters, creating a more intuitive user-centered experience.
My philosophy is simple:
I'm a human-centered problem-solver. By blending deep empathy with versatile research and design skills, I craft intuitive, and impactful products that connect user insights directly to strategic solutions.
I built this portfolio using Figma Sites, ask me how.
© Josue Reyes 2025
Josue Fernando Reyes
AI Product Builder · Researcher & Designer · Building AppStride.
A bit about me...
I'm a researcher who builds. Eight years in UX at Meta, Accenture, The Home Depot, and inside federal consulting. Right now I'm building AppStride, an AI co-pilot for the job search that I researched, designed, and shipped solo.
Rivet Lab dissects viral TikToks. I built it in thirteen days.
Creators post fifty videos and one of them explodes. The usual explanation is luck. Rivet Lab scans the account, measures every video against that creator's own typical performance, and pulls the outliers apart at the frame level so the reason is visible and repeatable. It feeds the content strategy for AppStride, my other product, and I built it in thirteen days.
Explore Rivet Lab
Building a Job Application Platform
AppStride is an AI co-pilot for the job search, live and deployed. I did the research, the design, the brand, the frontend, the backend, and the pricing model. See how it came together.
Explore AppStride
more projects
Office of Management & Budget
Usability Testing
Development
Beyond Research: Rebuilding a Toolkit
How my user-centered rebuild of a complex government tool turned stakeholder skepticism into widespread enthusiasm and delivered a validated path to reducing citizen burden.
Meta
User Interviews
Concept Testing
Exploring Creator Convo Needs
How my two-phase research provided the foundational insights and concept validation needed to de-risk a major design sprint and shape new creator tools.
Computershare
Interviews
Customer Call Listening
Humanizing Third-Party Callers
How my research gave a voice to an underserved user group, using powerful personas and storytelling to drive the prioritization and redesign of a critical service.
Clorox
Card Sorting
Tree Testing
Information Architecture
Redesigning Product Filters
How my research into consumer mental models drove the redesign of the Clorox.com product filters, creating a more intuitive user-centered experience.
My philosophy is simple:
I'm a human-centered problem-solver. By blending deep empathy with versatile research and design skills, I craft intuitive, and impactful products that connect user insights directly to strategic solutions.
I built this portfolio using Figma Sites, ask me how.
© Josue Reyes 2025
Josue Fernando Reyes
AI Product Builder · Researcher & Designer · Building AppStride.
A bit about me...
I'm a researcher who builds. Eight years in UX at Meta, Accenture, The Home Depot, and inside federal consulting. Right now I'm building AppStride, an AI co-pilot for the job search that I researched, designed, and shipped solo.
Rivet Lab dissects viral TikToks. I built it in thirteen days.
Creators post fifty videos and one of them explodes. The usual explanation is luck. Rivet Lab scans the account, measures every video against that creator's own typical performance, and pulls the outliers apart at the frame level so the reason is visible and repeatable. It feeds the content strategy for AppStride, my other product, and I built it in thirteen days.
Explore Rivet Lab
Building a Job Application Platform
AppStride is an AI co-pilot for the job search, live and deployed. I did the research, the design, the brand, the frontend, the backend, and the pricing model. See how it came together.
Explore AppStride
more projects
Office of Management & Budget
Usability Testing
Development
Beyond Research: Rebuilding a Toolkit
How my user-centered rebuild of a complex government tool turned stakeholder skepticism into widespread enthusiasm and delivered a validated path to reducing citizen burden.
Meta
User Interviews
Concept Testing
Exploring Creator Convo Needs
How my two-phase research provided the foundational insights and concept validation needed to de-risk a major design sprint and shape new creator tools.
Computershare
Interviews
Customer Call Listening
Humanizing Third-Party Callers
How my research gave a voice to an underserved user group, using powerful personas and storytelling to drive the prioritization and redesign of a critical service.
Clorox
Card Sorting
Tree Testing
Information Architecture
Redesigning Product Filters
How my research into consumer mental models drove the redesign of the Clorox.com product filters, creating a more intuitive user-centered experience.
My philosophy is simple:
I'm a human-centered problem-solver. By blending deep empathy with versatile research and design skills, I craft intuitive, and impactful products that connect user insights directly to strategic solutions.
I built this portfolio using Figma Sites, ask me how.
© Josue Reyes 2025